WordPress - it's earned its reputation as an easy way to make a website, but you might be surprised to find out who is using it. Try BBC America, the New York Times, TechCrunch, and Disney. Even Facebook makes use of the WordPress content management system (CMS) in some areas. Fortune 500 companies often use it, and it can be hard for the end-user to identify that a site is a WordPress site unless they've been told. So, what is it about WordPress that makes it such a popular choice?

The vast majority of people frequently use mobile devices to access websites instead of using desktop computers. Creating a mobile-friendly website offers many advantages and is an excellent way to expand the outreach of your company. A mobile-friendly site makes it easy for users to explore your website from any location and is a fantastic way to improve the user experience in today's digital world. Interested in learning more? Here are three of the main benefits of mobile optimization for a business website.

Creating a top-quality business website is essential in standing out from the crowd and giving your company an online competitive edge. However, many small businesses miss out on valuable opportunities (and revenue) by using generic website design templates. Spending the extra money on hiring a professional website designer is a worthwhile investment that offers immense long-term advantages for your company. Here are five main reasons small businesses will benefit from hiring a professional website designer.

As technology improves and those advancements become more readily available, the number of people using voice search functions increases. Simply put, neglecting to optimize your site for voice search will inevitably cost you visitors. The optimization process is simple and provides a great return on your investment of time and effort. These five tips will help you improve your Voice Search Optimization (VSO) so that your site can be more easily found and navigated by anyone utilizing the voice search functionality of their devices.

Search engine optimization is a constant struggle for individuals and small businesses operating on a limited budget. Even large companies are fearful of using strategies that could potentially lead to a damaging penalty. This unease can sometimes lead to inaction, with people being overly cautious about committing to a clear strategy.

While a variety of techniques have been shown to produce results in the search engines, there is no single method that will guarantee results. Therefore, it is important to work with a number of key factors that consistently produce results, while also being willing to adapt to new situations. The following factors make up some of the fundamentals you can be confident in applying, allowing you to build a solid base for your website.